search overload | bing

Microsoft's Bing has been running a genius ad campaign for almost a year now, although I've only recalled seeing them in the last month or two (and thanks to my friend Amy for making me notice them everwhere). Kudos to their ad firm for latching onto one of those problems that people know they have, but would have trouble putting into words. Too bad Bing really isn't much of a solution.  I still believe that keyword-based search will need social network data interface innovation to yield something like they promise. But they're funny. This one (from last year) is one of my favorites.